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Saturday, January 23, 2010

Word of Mouth

A few years ago one of my gym members told me about the Bolthouse farms carrot juice beverage. We were talking about juicing; I had burned out the juicer I owned and was bemoaning the fact that I was without a juicer. She raved about the taste and of course the convenience so, I hustled myself over to my favorite supermarket (Wegmans) and purchased a bottle of carrot juice and the Green Goodness. Of course I had to read the nutrition label to see the ingredients and how nutritious the juices were. I confess, I raised my eyebrow at the ingredient list for the Green Goodness...the garlic and the 'different' fruit and vegetable combination gave me pause. Not to mention the swamp-like color. Both beverages were excellent in, texture, taste, and they also blended well in making my own protein or yogurt smoothie concoctions. In my raving about the juices I discovered that just as I didn't know about the Bolthouse Farms juice and beverage products, many others also didn't know. This is where word of mouth comes in... I was so in love with the beverage and since I'm always informing the gym members and my clients about products I believe in, I brought in a pack of 2 oz. plastic cups so that I could offer everyone a taste. Since then, I think I've tried all of the varieties...the Mocha Cappuccino protein drink makes me feel like I'm cheating on my 'diet'. It's so delicious; I'm in taste bud heaven! Is there a cost? Yep, at $3.49 to $4.49 for the 32 oz bottle, it is more expensive than your premium orange juice. My personal rationalization is that since I've given up my $2.69 coffee, I can do $1.00 per serving of the healthy Bolthouse Farms drink. ...I think I'm worth it. The juice and vegetable drinks are rich in vitamins, minerals; and the protein drinks have an adequate amount of protein per serving. I dismiss the complaints about the carbs 'cause I know we can easily factor in the recommended amount in a healthy, balanced diet. I definitely would rather not drink nutritionally void beverages. Just one more thing to end my rave, and I'm not sure how the Bolthouse Farms people are going to feel about this but, I have to be open and real. I don't, ahem, have a 'problem' per se with my wine consumption each evening. However, in my decision to cut back, I've started mixing half of my usual serving of red wine with an equal amount of the Bolthouse Farms Acai Pomegranate juice. DELISH!!